top of page

Create Your First Project

Start adding your projects to your portfolio. Click on "Manage Projects" to get started

Castrol Tet

Project type

Advertising Campaign

Date Code

2017 Golden Digital

Credit

>Sr. Copywriter: Syan- Thuy Thuong
>Sr. Designer: Toan Ong

Tet is the biggest festival in Vietnam. Right before Tet, Vietnamese usually have their bike repaired, washed and lubricated. Starting from this, Castrol’s challenge is to create an emotional bond with consumers and convince them that changing oil with Castrol is a MUST in Tet preparation.

bottom of page